Institutional
Trademark Attributes
“The products are created in the Factory. The trademarks are created in the mind.” Walter Landor
The statement above illustrates well from where Papirus started to get to its positioning. Through a long research job, Papirus has consolidated its attributes of the trademark: Flexibility, Transforming DNA, and Valuable Relations.
Flexibility
Papirus is flexible by nature because it has characteristics that differentiate it in the market, and are praised by who has contact with its teams.
Innovation - investment in research for better products.
Customization - capability to generate customized projects that meet customers’ needs.
From 100% Virgin Line to 100% Recycled Line.
Transformation is in our DNA
For over 50 years, Papirus has been a recycler. This makes part of the company’s history.
Recycled
Know-how (knowledge, experience)
People who make the difference
Valuable Relations
The relations that Papirus establishes with its distinct people (suppliers, partners, customers, gatherer cooperatives) need to be really relevant for all the parties. This is part of our way of making business.
Partnership
Trust
Socio-Environmental Responsibility
Satisfaction


